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1.
Book

Gabler Lexikon Marketing : [A - Z]

Published: Wiesbaden, Gabler, 2004
2., vollst. überarb. und aktualisierte Aufl.
by Bruhn, M.
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3.
Book

Perspektiven der Kommunikationspolitik

Published: Wiesbaden, Gabler, 2005
by Krafft, M.
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5.
Book

Multikanalstrategien : Konzepte, Methoden und Erfahrungen

Published: Wiesbaden, Gabler, 2003
1. Aufl.
by Ahlert, D.
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6.
Book

Lexikon Marketing-Recht

Published: Landsberg/Lech, mi, Verl. Moderne Industrie, 1998
by Eisenmann, H. | Reuthal, K.
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8.
Book

Marketing

Published: Ludwigshafen (Rhein), Kiehl, 2009
15., verb. und aktualisierte Aufl.
by Weis, H.
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