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As student, researcher or staff member of Braunschweig University you can use the VPN service to gain access to electronic publications.
Alternatively, you can use your university username and password via Shibboleth to gain access to electronic publications with certain publishers. You can find more details in our Blog (in German).
As student, researcher or staff member of Braunschweig University you can use the VPN service to gain access to electronic publications.
Alternatively, you can use your university username and password via Shibboleth to gain access to electronic publications with certain publishers. You can find more details in our Blog (in German).
21 Hits
1.
eBook
GABLER KOMPAKT-LEXIKON MARKETING
Published: Wiesbaden, Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden, 2008
3. Aufl.
by Poth, L. | Poth, G. | Pradel, M.
Local availability is being checked... 
2.
eBook
Gabler Marketing Begriffe von A - Z : 4.000 Begriffe Nachschlagen Verstehen Anwenden
Published: Wiesbaden, Gabler Verlag, 1999
by Poth, L. | Poth, G.
Local availability is being checked...
3.
eBook
Handelsmarketing durch Handelsmarken-Politik
Published: Wiesbaden, Gabler Verlag, 1973
by Poth, L.
Local availability is being checked...
4.
Article
Das Beziehungssystem zwischen Marketing und Umwelt
for Wirtschaftsdienst <Heidelberg> | 51(1971), 12, Seite 669-679
by Poth, L.
Availability is being checked...
5.
Article
Werbung im Urteil der Werber
for Absatzwirtschaft <Hamburg> | 18(1975), 11, Seite 82-89
by Poth, L.
Availability is being checked...
6.
Book
Marketing in Fallstudien
Published: München, Verl. Moderne Industrie, 1973
by Poth, L.
Local availability is being checked...
7.
eBook
Gabler Kompakt-Lexikon Marketing : 4.500 Begriffe nachschlagen, verstehen, anwenden
Published: Wiesbaden, Gabler Verlag, 2003
2., vollständig überarbeitete Auflage
by Poth, L. | Poth, G.
Local availability is being checked...
8.
Article
Grundlagen und Probleme des Marketing-Mix
for Wirtschaftsdienst <Heidelberg> | 52(1972), 2, Seite 92-97
by Poth, L.
Availability is being checked...
9.
Book
Handelsmarketing durch Handelsmarken-Politik
Published: Wiesbaden, Gabler, 1973
by Poth, L.
Local availability is being checked...
10.
Book
Gabler Kompakt-Lexikon Marketing : 4670 Begriffe nachschlagen, verstehen, anwenden : [A - Z]
Published: Wiesbaden, Gabler, 2008
3. Aufl.
by Poth, L. | Poth, G. | Pradel, M.
Local availability is being checked...
